Get In Touch
Level 8, The Metropolis Tower 2,
11 North Buona Vista Drive, Singapore 138589
hello@byword.co
Ph: +65 8965 8768

Transforming Healthcare Through Video, Digital, and Live Technology

Byword Medical Marketing is a full-service agency specializing in medical video production, live case transmission, digital design, and event solutions for the healthcare industry.

What we do

Precision-crafted solutions for healthcare communication.

At Byword, we combine deep healthcare insight with creative and technical expertise to help you educate, engage, and connect. Whether you need to broadcast a live surgery, produce medical training content, build a clinic website, or manage a global medical event — we deliver fully integrated solutions with the quality and compliance the industry demands.

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Live Case Transmission

Broadcast surgeries or interventional procedures securely and in real time — complete with multi-angle video, medical imaging (angiography, ECG, ultrasound, OCT, etc.), and remote interaction tools.

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Medical Education Videos

Professional video content for physician training, device demos, or patient education. From script to screen — designed for clarity, compliance, and impact.

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Healthcare Website Development

User-friendly, mobile-responsive websites for clinics, events, and education platforms. We build with security and patient experience in mind.

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Medical Event Management

From AV to live streaming, we manage conferences, workshops, and hybrid events for medical professionals — onsite or online.

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Medical Software Development

Custom healthcare software, from web platforms to internal workflow tools — designed for performance, security, and seamless integration into clinical and operational environments.

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Medical Showroom Design

End-to-end design of medical showrooms and experience spaces for device and solution showcasing — combining branding, storytelling, and spatial design to create impactful client and clinician engagement.

Selected Programme

Launching a private practice?

Explore Byword’s one-page website programme for selected medical professionals — designed, written, built and maintained by healthcare marketing specialists.

Learn More →
Capabilities

Fully in-house
Production

Showcase

Our most recent
digital and strategy projects.

Asia Primary Angioplasty Congress Website

Branding Identity

The 10th Anniversary Video for the Asia Primary Angioplasty Congress.

Patient Education

Interactive 360° virtual tour of a pharmaceutical facility

Branding

2021 GE Healthcare Channel Parter Meet and Ceremony Virtual Event

Event Production Professional Education

A whiteboard-style patient education video on FFR

Patient Education

Synergy Stent Deployment Simulation by Dr Adrian Low – NUHCS

Professional Education

Live Case Transmission from NHCS to Hangzhou Valve China

Live Case Transmission

Patient Education for TikTok Shorts

Patient Education

Patient Education on LAAC – AHVC

Patient Education

Holographic-Guided Minimally Invasive Mitral Valve Surgery 360 VR – CTVS, NUHCS

Professional Education

Live Case Transmission from TTSH to NIC 2025 India

Live Case Transmission

The Importance of Echocardiography in the Assessment of Heart Valve Diseases

Professional Education

AAVC – Asian Aortic & Vascular Centre Website Design and Development

Branding Identity

Full hybrid 3D event production for Terumo’s Masterclass

Event Production Professional Education

Prof Tan Huay Cheem’s Left Main Bifurcation Case, Rotablation, NUHCS

Live Case Transmission

Understanding Aortic Stenosis and TAVI Treatment – NUHCS – Edwards Lifesciences

Patient Education
What sets us apart

Why Healthcare Brands Trust Byword

16+ years of industry experience

With over a decade of hands-on experience in medical video production, live streaming, and digital solutions, we bring proven expertise to every project — from complex live case transmissions to global medical events.

Deep understanding of medical compliance and terminology

We speak the language of healthcare. Our team is trained to work within strict regulatory environments and understands the nuances of medical procedures, devices, and patient privacy requirements.

Trusted by hospitals, medtech, and pharma

Byword Medical Marketing is a trusted partner to leading hospitals, medical device companies, and pharmaceutical brands across Asia, Europe, and beyond — delivering professional, secure, and impactful content that drives results.

About Us

Experts in Medical Media, Trusted Across Asia and Beyond

We help hospitals, medtech companies, and healthcare professionals communicate more clearly and effectively through powerful visual and digital tools. With over a decade of experience, Byword delivers tailored solutions in video production, live case transmission, event management, and website development — all designed specifically for the healthcare sector.

Our in-house team is based in Singapore, working with clients across Asia, the Middle East, Europe, and the United States. From hybrid operating rooms to global conferences, we bring the precision of medicine and the creativity of media together in everything we do.

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Hospitals and
MedTech Clients Served

From leading hospitals to innovative device companies, we’ve partnered with over 50 organizations to deliver trusted solutions in medical video, streaming, and digital strategy.

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Years in
Healthcare Media

With more than 15 years of experience, we bridge the gap between medicine and media — creating compliant, effective, and engaging content for clinicians and patients alike.

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Live Case Broadcasts
and Live-in-the-Box Productions

From cardiac cath labs to hybrid ORs, we’ve delivered over 500 live case transmissions — ensuring surgical precision, medical imaging clarity, and real-time global reach.

Our clients

Some friends
we have made while
working together.

Our clients consistently trust us to deliver precise, compliant, and impactful healthcare content — from live surgery broadcasts to digital platforms and medical education videos.

 

Partners include Abbott, Boston Scientific, Edwards Lifesciences, Medtronic, Johnson & Johnson, GE HealthCare, Terumo, Becton Dickinson, B. Braun, Shockwave Medical, Zimmer Biomet, Artivion, Almac, Biosensors International, DK Medtech, UltraGreen.ai, and Actelion, as well as leading Singapore hospitals including NUHS, National University Heart Centre Singapore, Singapore General Hospital, National Heart Centre Singapore, Tan Tock Seng Hospital, Changi General Hospital, Asian Heart & Vascular Centre, and Novena Heart Centre.

Get in touch

Work and general inquiries
+65 8965 8768

Address

Level 8, The Metropolis Tower 2,
11 North Buona Vista Drive,
Singapore 138589

Say hello

Got a project?
Let’s talk.

    Still have Qs?

    Questions we get a lot.

    Do you only work with clients in Singapore?

    No. While our team is based in Singapore, we work with hospitals, MedTech companies, medical societies, and healthcare organizations across Asia and internationally. Our projects have included live case transmissions, medical education videos, healthcare websites, and hybrid medical events for audiences around the world.

    We have supported international collaborations and live broadcasts to conferences in countries including China and India, and have produced content for global healthcare brands such as Abbott, Boston Scientific, Edwards Lifesciences, Medtronic, Johnson & Johnson, Terumo, GE Healthcare, and BD, as well as leading hospitals and heart centres across the region.

    What types of live case transmissions can you broadcast?

    We specialize in live transmission of complex medical procedures, including PCI, TAVI, LAAC, Mitral TEER, vascular interventions, and minimally invasive surgery. Our platform integrates multi-camera production with real-time medical imaging feeds, including angiography, IVUS, OCT, ECG, ultrasound, haemodynamics, Coroventis, and endoscopy, while enabling secure two-way communication for remote proctoring and education.

    Byword has supported leading hospitals and international medical conferences, helping clinicians share knowledge and collaborate across borders.

    Can you produce both patient education and physician training videos?

    Absolutely. We produce educational content for both patients and healthcare professionals.

    Patient education videos translate complex medical concepts into clear, accessible information, while physician training videos focus on procedural techniques, device usage, and clinical decision-making. Our work ranges from TAVI and LAAC patient education to technical device training, procedural simulations, and HCP education programs developed in collaboration with leading hospitals and global MedTech companies.

    Do you handle the full event — not just the video?

    Yes. We provide end-to-end production and management for hybrid, virtual, and onsite medical events. Beyond live streaming, our services include AV and technical planning, stage and experience design, live production, remote audience engagement, webinar platform management, and post-event content delivery.

    Our team has supported a wide range of medical events, from focused physician masterclasses to large multi-day congresses, working with organizations such as GE Healthcare, Terumo, and the Asia Primary Angioplasty Congress to create seamless educational experiences for both onsite and remote audiences.

    Do you have experience working within healthcare regulatory requirements?

    Yes. Our team has extensive experience working within the governance frameworks of hospitals and global MedTech companies. Every project is developed with careful attention to patient privacy, institutional approval processes, and the accurate presentation of clinical information.

    Having worked with leading hospitals and international healthcare brands for over 16 years, we understand the operational and compliance requirements that come with producing medical content and live educational events.

    Do you develop custom software for healthcare organisations?

    Yes. We design and develop custom digital solutions for healthcare organisations, MedTech companies, and medical societies. From web platforms and internal workflow systems to interactive educational tools and event management applications, our software is built to solve real-world healthcare challenges.

    Combining technical expertise with deep healthcare industry experience, we create secure, user-friendly solutions that improve communication, education, and operational efficiency.

    Do you manage medical conferences and congresses, not just AV?

    Yes. We provide end-to-end planning and production for medical conferences, congresses, and educational events. Our services go beyond AV and live streaming to include event planning, technical management, stage and experience design, hybrid production, remote audience engagement, webinar platform management, and post-event content creation.

    Our team has supported a wide range of healthcare events, from physician masterclasses and CME workshops to large international congresses and virtual ceremonies. Past projects include the Asia Primary Angioplasty Congress, GE Healthcare’s Channel Partner Meet and Awards Ceremony, and Terumo’s Masterclass with immersive 3D hybrid production.

    Do you work with pharmaceutical companies, or only hospitals and device companies?

    Yes. We work across the entire healthcare ecosystem, supporting pharmaceutical companies, MedTech firms, hospitals, clinics, and medical societies.

    Our pharmaceutical experience includes medical education content, HCP engagement campaigns, investigator meetings, product launches, hybrid events, and digital communication solutions. By combining healthcare expertise with creative and technical capabilities, we help organisations communicate complex scientific information in clear and engaging ways.

    Still have questions? Fill in this form or send us an e-mail with your inquiry.

    Careers

    Join our team to
    shape the future of healthcare
    media and technology.

    We blend creativity, precision, and purpose to deliver impactful solutions for hospitals, medtech companies, and healthcare professionals worldwide. Whether you’re passionate about storytelling, live technology, or digital design, you’ll be part of a team that’s transforming how the medical world communicates.

    June 3, 2025

    Asia Primary Angioplasty Congress Website

    Designed and developed the official website for the Asia Primary Angioplasty Congress, providing an informative, user-friendly platform for event updates, registration, and scientific content…

    • Strategy

      Brand Strategy, UX Strategy

    • Design

      UI/UX Design, Art Direction, Website Development

    • Client

      APAC

    View Project
    June 3, 2025

    The 10th Anniversary Video for the Asia Primary Angioplasty Congress.

    Produced the 10th Anniversary Video for the Asia Primary Angioplasty Congress, celebrating a decade of milestones, innovation, and regional impact in interventional cardiology.

    • Strategy

      Video Production, Animation

    • Client

      APAC

    View Project
    June 3, 2025

    Interactive 360° virtual tour of a pharmaceutical facility

    Created an interactive 360° virtual tour of a pharmaceutical facility, showcasing advanced infrastructure, safety protocols, and manufacturing capabilities for virtual visitors and stakeholders.

    • Strategy

      360 Virtual Tour, Interactive

    • Client

      Almac

    View Project

    2021 GE Healthcare Channel Parter Meet and Ceremony Virtual Event

    Produced the 2021 GE Healthcare Channel Partner Meet and Awards Ceremony as a fully virtual event, delivering seamless live streaming, interactive segments, and branded…

    • Strategy

      Virtual Production, Virtural Event, Live Streaming

    • Client

      GE Healthcare

    View Project
    June 3, 2025

    A whiteboard-style patient education video on FFR

    Developed a whiteboard-style patient education video on Fractional Flow Reserve (FFR), featuring Dr. Paul Ong, to simplify complex cardiology concepts for the general public.

    • Strategy

      Script Writing, Video Production, Whiteboard Animation

    • Client

      Boston Scientific

    View Project
    June 3, 2025

    Synergy Stent Deployment Simulation by Dr Adrian Low – NUHCS

    Produced a stent deployment simulation video featuring Dr. Adrian Low at NUHCS, demonstrating Synergy stent techniques for clinical education and training.

    • Strategy

      Video Production

    • Client

      Boston Scientific

    View Project
    June 27, 2025

    Live Case Transmission from NHCS to Hangzhou Valve China

    Executed a live case transmission from the National Heart Centre Singapore (NHCS) to Hangzhou Valve Conference in China, enabling real-time cross-border sharing of advanced…

    • Strategy

      Live streaming with IVUS, Angiography and ECG

    • Client

      National Heart Centre Singapore

    View Project
    June 27, 2025

    Patient Education for TikTok Shorts

    Created a series of TikTok-style patient education shorts for AHVC, covering Aortic Stenosis, TAVI, and SAVR — designed to engage and inform patients through…

    • Strategy

      TikTok Shorts, Social Media

    • Client

      AHVC, Edwards Lifesciences

    View Project
    June 3, 2025

    Patient Education on LAAC – AHVC

    Produced a patient education video on Left Atrial Appendage Closure (LAAC) for AHVC Clinic, in collaboration with Boston Scientific, to support informed decision-making and…

    • Strategy

      Script Writing, Video Production

    • Client

      Boston Scientific

    View Project
    June 3, 2025

    Holographic-Guided Minimally Invasive Mitral Valve Surgery 360 VR – CTVS, NUHCS

    Created a 360° VR experience on Holographic-Guided Minimally Invasive Mitral Valve Surgery for the Cardiothoracic Surgery (CTVS) team at National University Heart Centre Singapore.

    • Strategy

      360 VR Production

    • Client

      NUHCS

    View Project
    June 27, 2025

    Live Case Transmission from TTSH to NIC 2025 India

    Honoured to support yet another successful live case transmission — this time from Tan Tock Seng Hospital to the Cardiological Society of India NIC…

    • Strategy

      Live streaming with IVUS, Angiography and ECG

    • Client

      TTSH, Shockwave

    View Project
    June 3, 2025

    The Importance of Echocardiography in the Assessment of Heart Valve Diseases

    Produced a professional doctor education video for Edwards Lifesciences, featuring Clinical Associate Prof. Ewe See Hooi, Director of Echocardiography and Deputy Head of Cardiology…

    • Strategy

      Video Production

    • Client

      Edwards Lifesciences

    View Project
    June 3, 2025

    AAVC – Asian Aortic & Vascular Centre Website Design and Development

    Designed and developed the official website for AAVC – Asian Aortic & Vascular Centre, creating a user-friendly platform to showcase their vascular expertise and…

    • Strategy

      Brand Strategy, UX Strategy

    • Design

      UI/UX Design, Art Direction, Website Development

    • Client

      AAVC – Asian Aortic & Vascular Centre

    View Project

    Full hybrid 3D event production for Terumo’s Masterclass

    Delivered full hybrid 3D event production for Terumo’s Masterclass, combining live demonstrations, virtual interaction, and immersive visuals to enhance medical education and engagement.

    • Strategy

      3D Production, Virtural Event

    • Design

      UI/UX Design, Art Direction

    • Client

      Terumo

    View Project
    September 1, 2021

    Prof Tan Huay Cheem’s Left Main Bifurcation Case, Rotablation, NUHCS

    • Strategy

      Live Case Transmission, Live in the box production

    • Client

      Boston Scientific

    View Project
    June 3, 2025

    Understanding Aortic Stenosis and TAVI Treatment – NUHCS – Edwards Lifesciences

    Produced a patient education video titled “Understanding Aortic Stenosis and TAVI Treatment” for the National University Heart Centre Singapore, in collaboration with Edwards Lifesciences.

    • Client

      Edwards Lifesciences

    View Project